About
Hi, I’m Jehan! I turn B2B products into must-haves by connecting them with the pains, priorities, and workflows of a specific market.
I seek to understand how a product works and how customers buy so I can tell the story of why anyone should care. For over 12 years, I've taken product marketing teams from cradle to scale at early-stage startups, scale-ups, and established tech companies like LinkedIn, SurveyMonkey, and eBay. Founders, heads of marketing, and heads of sales count on me when they need strategic thought partnership and hands-on execution.
Whether I'm guiding a cross-functional team or acting as the sole getter-done of things, I take a very collaborative approach, ensuring we're aligned on what success looks like, collecting feedback early and often, and communicating every step of the way.
Most products start life as a nice-to-have for B2B buyers. My job is to make them a must-have. Achieving that takes a fun mix of art and science, to connect products with the pains and priorities of a specific market. When I have some free time, I enjoy writing about the tools I use to do my work: research, messaging, and strategic planning.
After long stints in Vancouver and Silicon Valley, I now live in San Diego. My past positions include the vp of product marketing at Udacity, head of product marketing at 15Five, and director of product marketing at Emplify (acq'd by 15Five). I now lead product marketing and customer marketing for brightwheel.
Contact
You can reach me via Email, LinkedIn, or Twitter. Or stay in touch by subscribing to my posts below.