B2B SaaS Founders and CMOs:

You probably already know where your growth engine is struggling:

πŸ“‰ Too few visitors start a trial.
πŸ“‰ Trials don't convert.
πŸ“‰ Sales demos don't convert.
πŸ“‰ Customers don't adopt.
πŸ“‰ Expansion is slow.
πŸ“‰ Churn is too high.

The key to unlocking your growth challenge is understanding why.

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Why do my target customers ignore my ads and outreach?
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Why do people land on our site but don't start a trial or request a demo?
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Why do people sign up or request a demo but don't become paying customers?
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Why are qualified buyers choosing some other solution or making no decision?
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Why are customers leaving?
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Why aren'tcustomers fully adopting the platform?

A Growth Discovery Sprint helps you answer one or more of those questions through customer interviews.

More importantly...

You'll exit with an evidence-backed, practical growth plan, including priorities, timelines, and detailed descriptions for each deliverable.

Made for:
1) Early-stage startups
2) Established marketing teams

Testimonials

⭐⭐⭐⭐⭐

I love watching Jehan interview my potential customers. He knows exactly how to uncover what my prospects really care about and what triggers a buying decision. My business operates in a competitive market, so I’ve invested in a fair number of tools, books, and courses to learn how to understand my customers. But nothing beats seeing and working with a professional with years of experience in this field.

After just the first customer interview, I learned more about how to differentiate my business and how to position it than all the books and courses combined. The best part is that what I learned was so easy to act on! I started making changes to my marketing probably even before I should have, and I started seeing more inquiries and conversions almost immediately.

Andy Dao
Founder, Pixel True (acquired)
⭐⭐⭐⭐⭐

Jehan was a delight to work with; he was able to refine my own ideas and thoughts into a laser-focused core value prop. He then designed my narrative around that value prop, targeted to a specific audience. I was extremely happy from the start of the project all the way to final delivery! Flawless execution!”

Tuomas Jomppanen
Founder, TinyVoucher (acquired)
⭐⭐⭐⭐⭐

Our confidence level with how to grow our business went way up after working with Jehan. We believed in our product but didn’t know how to find the right message and positioning for the market we wanted to go after. Jehan gave us a framework that we can use, worked closely with us to take every step, and made sure we got closer to our goal week after week. The next time we enter a new market or expand our product line, we’re going to use the exact same system to figure out and execute our sales and marketing strategy.

Andrei & Lisa
Co-Founders, Cartloop (acquired)


How it works


We start by selecting one or more growth problems worth solving:

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Generating quality traffic
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Converting traffic to signups or demos
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Improving paid conversions
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Driving product activations and adoption
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Reducing churn

Then, over approximately 2-3 weeks, I'll...

  1. Align with you on the questions we need to answer
  2. Identify the right people to interview
  3. Build the research and discussion guide
  4. Help recruit 5–10 participants for each growth problem selected above
  5. Personally conduct the interviews and have you join if you like 
  6. Analyze what we hear across conversations
  7. Turn the findings into prioritized, actionable growth recommendations for the next 1-2 quarters

What you get


You get much more than a folder full of transcripts and a list of interesting quotes.

You get clarity on what's holding growth back, why it's happening, and which growth initiatives are worth precious resources.

Depending on what we uncover, recommendations might include changes to:

  • Targeting and ICP
  • Positioning and messaging
  • Critical content for conversions
  • Website copy and page recommendations
  • Trial and onboarding experiences
  • Repeatable marketing programs
  • Sales effectiveness
  • Product improvements

Every recommendation is grounded in evidence from the people actually making decisions about whether to buy, use, expand, or leave.


Why me


I've spent 15+ years helping B2B SaaS companies grow across acquisition, conversion, onboarding, adoption, expansion, and retention.

See my past results and testimonials.

One lesson keeps repeating:

Data is great at telling you where something is going wrong. Interviewing customers is often the fastest way to understand how to materially impact growth.

A rapid Growth Discovery Sprint helps you make better growth decisions before spending another quarter, and more money, testing ideas based mostly on assumptions.

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Have a growth problem you want to fix?

Tell me where you're stuck and let's figure it out

Schedule an intro call